WE tv’s DAVID TUTERA made a special appearance at the one-day only, not-to-be-missed in-store celebration of brides-to-be and real designer wedding gowns at discounted prices.
Loehmann’s, a national upscale off-price retailer, where women who love fashion, love to shop first, partnered with leading women’s cable network WE tv to bring Loehmann’s biggest and most exciting one-day bridal event to its flagship store in Chelsea (101 Seventh Avenue, between16th and 17th streets).
Brides-to-be had access to an expansive collection of approximately 800 designer wedding gowns from names including Allure Bridal, Bellisima, Casa Mia, Christina Wu, Demetrios and others. Loehmann’s featured the large boutique-like set-up of wedding dresses on the store’s 3rd floor. While the original prices of the gowns are an eyebrow-raising $1,000 to $11,000, at Loehmann’s, each one carried a jaw-dropping price of $1,000 and lower, adding up to truly big savings for a bride’s big day!
While scooping up a coveted designer wedding dress at a fraction of its cost may be enough for most to call the day a success, Loehmann’s and WE tv kicked-up the excitement level with an in-store appearance by renowned celebrity wedding planner and entertaining expert, David Tutera. David is the star and host of WE tv’s popular original series, My Fair Wedding: Unveiled, which airs Saturdays at 9:00PM ET/PT. David is also a celebrated author of seven books on weddings and entertaining, and a collaborating designer of wedding gowns and jewelry. Shoppers can also pick up David’s latest book, My Fair Wedding: Finding Your Vision Through His Revisions!
A number of tailors were available on the 3rd floor to assist brides with their choices. With every bridal gown purchase (and while supplies last), the shopper received a co-branded WE tv/Loehmann’s tote bag.
To celebrate the bridal event beyond the walls of its Chelsea store, Loehmann’s is hosting an enter-to-win, "Loehmann’s Grab the Gown: Your Perfect Day Sweepstakes” on its Facebook page (entrants can also opt to mail in forms) where one lucky winner will be awarded one (1) $1,500 SpaFinder gift card, one (1) $1,000 Loehmann's gift card, a $500 restaurant gift card and a signed copy of David Tutera’s book, My Fair Wedding: Finding Your Vision Through His Revisions! Both Loehmann’s and WE tv will pre-promote the sweepstakes contest via social media channels and on their websites. In addition, shoppers are invited to visit www.wetv.com for bridal and wedding dress tips from David Tutera and www.loehmanns.com for up-to-the-minute details of this special bridal event.